Video Highlights
VocAlign 6 launch campaign—copywriter.
This was a 360 campaign product launch. I wrote every aspect of the copy for it including web pages, social media, email and long and short form video. This video was a produced to support social media cut-downs.
LANDR Mastering campaign - Copywriter
This was a brand-forward campaign that focused on an aspirational approach, giving artists a sense of what they can attain when the master their music with LANDR Mastering.
Revoice Pro 5 launch campaign - Copywriter.
This was a 360 campaign product launch for the Synchro Arts flagship product— Revoice is the heart and soul of the brand so nailing this one was extremely important. This video was produced to support social media cut-downs.
LANDR Guitar- teaser vid - Copywriter
This explainer video was produced to support the launch of a LANDR instrument plugin, LANDR Guitar.
LANDR Studio - LANDR Studio promo video - Copywriter
This video was created to do double duty as a promo and explainer for the LANDR flagship product, the multi-faceted and feature-heavy, LANDR Studio.
LANDR Artist content series - On Wax - Copywriter
This content series showcased artists who used LANDR to achieve success in their music careers. I helped develop the concept, shape the edit and wrote all supers.
LANDR Artist content series - On Wax - Copywriter
SAP - The Dancer - Pound & Grain - Copywriter
This promotional video for SAP Leonardo used the dancer as a metaphor for analytics provided by machine learning systems.